GDPR
Customer Experience, Data & Privacy, Digital Marketing
IKEA sets a new privacy standard for marketers
You\’ve heard of the Amazon standard — in fact, you\’re probably getting a little tired of it. It expresses the
Customer Experience, Data & Privacy, Digital Marketing
Come back to the GDPR, RTB, RTB: New data authority report will disrupt far more than real-time bidding
It\’s been called a \”damning report,\” a \”knock-out blow,\” and an \”unmitigated slap-down of the adtech industry.\” On a positive
Content Marketing, Customer Experience, Data & Privacy
CX in the age of privacy and trust, Part 2: Is consent destroying your CX?
This is the second in a series of articles on creating, maintaining, and optimizing great customer experiences in the context
Customer Experience, Data & Privacy, Digital Marketing
CX in the age of privacy and trust, Part 1: It’s about the consumer, not the regulator
This is the first in a series of articles on creating, maintaining, and optimizing great customer experiences in the context